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Rulings

Please see a list of ASA rulings below. Please enter in a specific "filter" and press enter to search for a specific ruling. You are provided free access to rulings issued within the last 30 days, but if you intend to find older rulings, you will have to subscribe.

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20Sep2017

RUSH COURIER SERVICES / M MODJADJI / 2017-6579F

The complainant felt that the advertiser did not live up to its promises.

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19Sep2017

HOME CHOICE / DEFY STOVE / S LOMAS / 2017 - 6481F

Incorrect specifications on a website resulted in this consumer complaint.

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19Sep2017

TELKOM / ENTERTAINMENT BOLT-ON / J HOLMES / 2017 - 6524F

An apparent misunderstanding created an impression that the advertising was misleading.

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14Sep2017

TELECOM BUSINESS / DIRECTORY / T LAMB & ANOTHER / 2017 - 6542F

Misleading communication and ambiguity about the service offered prompted these complaints.

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14Sep2017

CAMINETTOS / CHICKEN SPECIAL / Y NAGOURAN / 2017 - 6543F

Incorrect information on a website resulted in this consumer complaint.

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12Sep2017

IDEALDIRECT / A THEUNISSEN / 2017-6492F

A discrepancy between claimed and actual camera specifications prompted this complaint.

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12Sep2017

DURACELL / “10 X LONGER” / EVEREADY SA / 2017-6182F (Breach)

In this ruling, the Directorate had to consider whether or not Duracell acted quickly enough to try and comply with the previous ASA ruling.

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11Sep2017

GAME / TELEFUNKEN 39” HD LED TV / R PADAYACHEE / 2017- 6537F

Mr Padayachee complained about a redundant price displayed online.

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8Sep2017

SPEC SAVERS / SPECTACLES / TORGA OPTICAL / 2017-6147F

Torga Optical were concerned with what they perceived to be non-compliance from Spec Savers.

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8Sep2017

CK TOBACCO / CK CIGARETTES / BAT SA (PTY) LTD / 2017-2681F

BAT felt that CK FMCG's brochure was misleading and inaccurate.

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7Sep2017

MWEB FREE ROUTER WITH FIBRE PACKAGE / S ALBERTS / 2017-6482F

Mr Alberts was unhappy about the actual performance of the router provided by Mweb.

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7Sep2017

GROOTFONTEIN AGRICULTURAL DEVELOPMENT INSTITUTE / AFRIFORUM YOUTH / 2017-5877F

Afriforum Youth were unhappy about certain claims and images used on the advertiser's website.

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4Sep2017

CIGARETTE INSTITUTE OF SA / LEGAL & VERIFIED BRANDING / BAT SA (PTY) LTD / 2017-6280F

BAT was of the view that the Cigarette Institute of SA (a private, membership-driven company) was creating a misleading impression abut its standing and authority.

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31Aug2017

KELLOGGS / FROSTIES / A AKINWALE & ANOTHER / 2017-6290F

This complaint dealt with the issue of disproportionate packaging size relative to actual contents.

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24Aug2017

VOX TELECOM FTTH / N JACKSON / 2017 – 6353F

The complainant was displeased as the ISP's offering of "Unlimited" FTTH turned out to have limitations.

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18Aug2017

FIT-XTREME GYM & GYM MEMBERSHIP / A WILKINS / 2017-6301F

Mr Wilkins took issue with how the advertiser communicated its monthly membership costs.

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16Aug2017

DURACELL / “10 X LONGER” / EVEREADY SA / 2017-6182F

The dispute centred around Duracell's claim that its battery lasts "up to 10 times longer".

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14Aug2017

GAUTRAIN / J BARLOW / 2017-6293F

Mr Barlow was concerned that the innuendo in this commercial was inappropriate for children.

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10Aug2017

VWSA / VW GOLF GTD / D SPARROW / 2017-6356F

The complainant felt that the reference to staying in the "fast lane" was improper and should be amended.

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7Aug2017

CONSOL GLASS / J POVALL & OTHERS / 2017 - 5374F

A concern over the possibility of children emulating unsafe behaviour prompted these complaints.

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