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Welcome to the ASASA

The Advertising Standards Authority of South Africa is an independent body set up by the marketing and communications industry to ensure that its system for self- regulation works in the public interest. It enforces a Code of Advertising Practice, providing the basis of arbitration for disputes within the industry or between advertisers and consumers.

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Latest Ruling

21Oct2014

I QUIT SMOKING / M CLARKE / 2014 – 979F

Mrs Clarke lodged a consumer complaint against an I Quit Smoking’s internet advertisement published at www.iqssouthafrica.com and www.iquitsmokingsa.co.za.

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Latest Ad Alert

In a recent ruling, the ASA considered a consumer complaint against Ninos’ menu, which promoted a "Fruit Smoothie” in various differed fruit flavours. The complainant argued that this is not a "fruit” smoothie, as fruit flavouring was used, and not a

Fruit Smoothie

In a recent ruling, the ASA considered a consumer complaint against Ninos’ menu, which promoted a "Fruit Smoothie” in various differed fruit flavours. The complainant argued that this is not a "fruit” smoothie, as fruit flavouring was used, and not a

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